Lexus Expands Owners' Program.
Lexus has announced an expansion of its Encore Owner Benefits program. Capped price servicing has been added, further complementing the award-winning Lexus customer care services. The addition of this will assist in peace-of-mind transactions for Lexus owners, knowing ahead of booking the pricing structure in a transparent manner. There’s some nice added extras as standard too, including complimentary pick-up and return of the vehicle from home or work, a loan car, plus an exterior wash and interior vacuum.
The new program started on January 1 and will be included in all deliveries from that date. There is no up-front service plan charge as a result and provides the flexibility to individually select each service over three years for the same price at any dealership nationwide.
Pricing is model dependent. The Lexus CT, UX, IS, NX, ES, GS, and RC models start from $495 for each of the first three annual/15,000km standard logbook services. The RX, RC F, GS F, LC, and LS are $595. LX owners have a slightly different schedule and pricing. The first six bi-annual or 10,000km services will be $495.
For existing members, and those that will purchase a Lexus in 2020, the Lexus Encore program has some wonderful incentives and additions. Areas such as dining experiences, hotel stays, and luxury tastes of lifestyles, and even access for buyers of pre-owned Lexus vehicles are involved. A Lexus Encore membership for 12 months will be available to those that purchase an approved pre-owned Lexus through a Lexus dealership. A caveat is that it does involve excluding capped-price servicing for vehicles outside original three-year membership period.
The guidelines here are simple: the vehicles must be no older than eight years or have covered no more than 120,000 kilometres, a complete Lexus service history must be available, and a 120-point check will be performed. A new Lexus app will debut in April, 2020, permitting Encore members to access events and offers in real time and book via the smartphone app at their leisure.
When it comes to luxury stays, members have a great range of options. Encore Members are invited to indulge in some of Australia’s most exclusive hotels thanks to an evolving list of hotel partners around the country. One option is the Emirates One & Only Wolgan Valley, an ultra-luxury resort located in the Greater Blue Mountains World Heritage-listed region. Items such as a glass of wine from the region on arrival, a Signature Wildlife and Sundowners tour for two and more will be available. Oh, late check out? Absolutely.
There is now also a luxury wellness experience. Two nights at Jackalope Hotel on the spectacular Morninton Peninsular and the ability to participate in meditation sessions, yoga, spas, and access to a Lexus via the Hotel itself to sample the local region. 
Other events such as golf days, high end dinners, and bespoke drive days are also part of the Lexus Encore package. Lexus Chief Executive Scott Thompson said the Encore Owner Benefits program will be expanded throughout 2020, ensuring that Lexus delivers a new standard as the leader in luxury experience for a greater number of owners. “Lexus owners have given us both their unwavering loyalty and outstanding feedback about Lexus ownership, and our aim this year is to give back with more amazing experiences than ever before.” Mr Thompson added: “Lexus understands there is no greater privilege for its owners than time, so whether it be the ease of servicing, or the enjoyment of track days, dining nights and getaways, Lexus Encore will speed up or slow down time for our owners.”
Contact your Lexus dealership for details.
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