Holden History To Go On Tour.

December 8th, 2020

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With Holden soon to be all but a part of history as a brand, one final roll of the dice sees a tour of some of the company’s heritage collection vehicles to visit car museums around Australia.
The Managing Director for GM Australia and New Zealand, Marc Ebolo, said over 80 vehicles and 30 engines will be available: “There has been considerable speculation with regards to what was going to happen to these iconic pieces of automotive heritage, and I’m pleased to reveal we are displaying our vehicle collection in Australia. We have never thought about sending it overseas. The vehicles which make up this multi-million dollar collection have been loaned to a variety of museums and will go on display in the very near future. This will be the first time the entire collection of Holden production and concept vehicles has been released simultaneously for public viewing.”

The last half-decade has seen a select group of Holden enthusiasts made up of largely retired souls in Victoria and South Australia cataloguing the collection, working to preserve the historic aspect of the cars and mechanicals, memorabilia, plus print and photo materiel. Some of the items are close to one hundred years old and have been treated with courtesy and respect in order to help tell the story of Holden.The display will start with the saddlery origins in the late 1800s, through to the 48-215 and beyond. “GM is sincerely grateful for the work our Holden Heritage Group of retiree volunteers has done to sort, digitise and safely store many thousands of items relating to Holden’s rich manufacturing and iconic brand history.” said Mr Ebolo. “We are planning to launch a Holden Heritage Collection website next year which will provide enthusiasts with information about the collection, as well as details of where to view the vehicles.”
Assistance was sought from the National Museum of Australia, interested groups and museums, plus the Commonwealth Office for the Arts and the History Trust of South Australia, and Museums Victoria. The idea was to map out a plan best suited to the preservation of the items and how to make it as accessible as possible to visitors and enthusiasts.

The current schedule has the History Trust of SA’s National Motor Museum in Birdwood, South Australia, the state in which Holden began as a saddlery in 1859, as the first location to make the display available. A short list of some of the vehicles includes the Holden Number 1 as unveiled by the then Prime Minister Ben Chifley in 1948, along with the beautiful concept car, “Hurricane” in 1969, and the one millionth Holden, an EJ.

The planning process was comprehensive, with an Advisory Committee formed specifically for the project. The chairman is the Director of the National Museum, Dr Mathew Trinca AM, and the committee was formally announced by the Federal Minister for the Arts, the Hon. Paul Fletcher MP.

“We more than anybody recognise how important this collection is to Australia and particularly to the people who have worked at Holden and owned Holden cars. We greatly appreciate Minister Fletcher’s interest in the Holden collection and the work and valuable advice of Dr Mathew Trinca, the National, Victorian and South Australian museums and interest groups and the Commonwealth Office for the Arts, on how to best preserve our heritage collection in Australia. We hope that with the opening of state borders and as Australians go on holidays, they will visit the various museums where these wonderful Holden cars will be displayed.” said Mr Ebolo.